About this Video
This talk was given at a local TEDx event, produced independently of the TED Conferences. Chris Mayer explains that it is critical to have trusted media outlets producing quality journalism. With the proliferation of information providers and the rapid rate of technology change, there are more options available and more ways than ever for readers and advertisers to engage. But technology advances will continue, which will necessitate ongoing change in product offerings and constantly raise the question: do consumers want what is being offered?
Chris Mayer served as publisher at The Boston Globe and president of the New England Media from 2010 to 2014; during his tenure, The Globe earned two Pulitzer prizes. In 2011, he spearheaded an innovative two-brand strategy that saw the launch of the award-winning subscription based BostonGlobe.com while maintaining and a free community focused Boston.com.
About the Speaker
Chris is a computer science major who has lived in Boston since the mid-80’s with his family, worked at The Boston Globe for nearly 30 years, and sees opportunity in all things. He is the former Publisher of The Boston Globe and Head of the New England Media Group of The New York Times Company. He joined The Boston Globe in 1984 in the information services department. Since then, he has served in various roles at the Globe including VP of Circulation, Chief Information Office, SVP Circulation & Operations and most recently publisher. As publisher, he was responsible for The Boston Globe, Boston.com, Worcester Telegram & Gazette, and Globe Direct. Mr. Mayer received a Bachelor of Science in computer science from Yale University.